ABOUT COMPANY
PRODUCTS
Marketing Cost Optimization
Factor Analysis
Predictive Models
Customer Client Base
Segmentation
Semantic Analysis
Brand Reputation
BI reporting
CASES
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CUSTOMER SEGMENTATION

An effective marketing tool for audience management
Data science technology for improving targeting in ad campaigns using customer data. Increased response from your customers
Provide customer segmentation services within partner companies without breaking the security perimeter. Create a closed ecosystem. Data preparation for CRM and BI systems
Effective communication with the target audience
Tracking potential customers behavior and preferences
Reduced marketing campaign costs
We segment the customer database using the appropriate methodology
We automate a segmentation mechanism, create a source, connect to CRM and BI systems
Launch an ad campaign for a specific target audience
TECHNOLOGIES
PYTHON, POSTGRESQL, POWER BI, MS SQL, MYSQL
BIG DATA PROCESSING USING PYTHON AND MACHINE LEARNING TECHNIQUES
RFM: BIG DATA DRIVEN CUSTOMER BEHAVIOR SEGMENTATION TECHNIQUE
RESEARCHING OF LIFE-TIME VALUE
PREDICTION OF CUSTOMER CHURN RATE
DATABASE CREATION
CLEARING-PROCESSING-VISUALIZATION
PRICING
Option 1
2000 $
one-time
  • Single time segmentation
  • Record to a database, or to a file
  • Analytics: number of segments, LTV life-time
  • Power BI / PDF report
Option 2
3000 $
one-time
  • Automated segmentation algorithm on Python
  • Automated recording of segmented data into your database in line with CRM and BI systems
  • Power BI automated reporting
Option 3
3000 $
one-time + support 35$ per hour
  • Includes Option 2
  • Post-analysis
  • Data sampling for ad campaigns

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